SUPERMASSIVE is my experimental MFA thesis in Graphic Design.
The thesis sought to answer the question, "What if design was used to teach people about physics, and create excitement around science in general?"
T-shirts, stickers, animation, and branding elements were all created for the theoretical streetwear brand. Different design elements came from various scientific concepts like black holes, spaghettification, and Newton's Laws of Motion.
In addition to logo design, branding, and social media, I created fonts from scratch to use in my zines and posters for SUPERMASSIVE. Some of these were pixel fonts, fonts that were animated, and fonts that had motion or videogame elements built into them. The project taught me a lot about so many kinds of design processes, and I am happy to currently lay it to rest for possible resurrection as a real brand in the future.